Build strength, confidence, and lasting change with coaching that meets you where you're at. Whether in person or online, bfg.coaching offers personalised programs and genuine support to help you move forward with kindness, clarity, and progress that fits your real life.

No gimmicks. No quick fixes. Just thoughtful coaching that works, on your terms.
Whether you train in the gym or from home, every program is grounded in smart, simple strategies tailored to your goals. From building muscle to moving pain-free, staying consistent, or just feeling better day to day, you'll gain not just a plan but the tools, habits, and mindset to keep going. With bfg.coaching, you’re backed by a coach who’s genuinely in your corner, whether online or in person, focused on sustainable, meaningful results.

Your Path to Strength, Consistency, and Confidence

Real Coaching. Real Results.

Welcome to a results-driven training system designed with intention, structure, and your long-term progress in mind. This isn’t just a set of workouts; it’s a phased program, backed by training principles that work.

But more importantly, it’s powered by real coaching; not AI, not templates, not guesswork. You’re not just a number in a spreadsheet. You’re a person with goals, challenges, and potential; and I’m here to guide you every step of the way.

Why Training in Phases Works

Just like athletes train in seasons, your body needs structure and adaptation. Each training phase serves a unique purpose; whether it’s building muscle, increasing strength, enhancing work capacity, or solidifying technique.

What You Can Expect From Each Phase:

  • Progressive Overload: Carefully programmed increases in difficulty to avoid plateaus.

  • Focus & Repetition: Rather than randomly switching exercises, you’ll repeat key movements to build proficiency and muscle over time.

  • Recovery Built In: Deloads and rest days aren’t a “break,” they’re part of the plan to help you come back stronger.

  • Calories & Step Goals: adjusted depending on phase and goals

This method isn’t about doing more; it’s about doing better, consistently.

Stop Program Hopping. Start Progressing.

Changing your workouts every week might feel fresh, but it sabotages long-term progress. My coaching focuses on:

  • Structured Repetition: Repeating core lifts weekly with minor progressions so your body adapts and grows.

  • Measurable Metrics: Tracking measurements, performance and improvements across each training block

Individual Consideration: If you’re feeling fatigued or thriving, we adjust. You’re not at the mercy of an algorithm.

What It’s Like to Work With Me

You’re not just following a program; you’re working with a real coach who cares.

  • I’ll monitor your progress, provide feedback, and make adjustments based on how you feel, perform, and live.

  • My coaching blends proven strength training principles with empathetic support.

You’ll get access to a systematic training plan with a human behind it, helping you stay consistent, accountable, and educated every step of the way.

What My Programs Will Do For You

  • Build a stronger, more resilient body through intentional strength training.

  • Improve your physique and posture by training with structure and symmetry.

  • Enhance confidence and routine by removing guesswork and distractions

  • Educate you so you understand the “why” behind your training.

This Is For You If…

  • You’re tired of spinning your wheels with random workouts.

  • You want a clear plan, and someone in your corner to help you execute it.

  • You’re ready to commit to consistency and trust the process.